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YOUTH x FABRICATE
INSTAGRAM MOMENTS
ABOUT THE PROJECT
Fabricate were specified by Lighting Design Collective for this London flagship retail store.
The client uses Instagram to boost its presence, using influencers, celebrities, bloggers to post.
Working closely with Youth, Fabricate manufactured, and installed the “Instagram Moments” lighting solution.
Instagram users will be aware of the filters available to adjust or enhance your photos before you post, the solution creates filters with dynamic light settings.
ABOUT THE PRODUCT
The concept was to use two lighting elements, an RGBW Lightbox and two Light Line Round white lights integrating DMX and custom scene sets. Visitors to this central London site can photograph themselves in the clients apparel, choosing real light filters posting their shots Instagram creating a marketing opportunity for the client.
ABOUT THE DESIGN TEAM
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